Video content has become more popular in recent years. People are more attracted towards video content than text content. The market of video streaming is now valued at 500$ billion.
Because of this rise, many brands are focusing on their video content. However, building applications from scratch is not simple.
Basically, video streaming is the transmission of data packets i.e., media files. Unlike downloading, streaming does not store videos locally. The video will load in small chunks instead of loading entirely.
Many companies are providing platforms to enhance your audience viewing experience. Your brand can utilize these platforms to enhance your video content streaming to the next level.
This blog post discusses why you need to consider Brightcove alternatives. So, keep reading to uncover these insights.
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What exactly is Brightcove
Brightcove is a comprehensive video hosting platform. It is developed to simplify the connection with your audience. This solution supports on-demand and live hosting. It eliminates the need to create apps.
With this solution, you can manage and upload content. Plus, it is user-friendly for publishing content. This hosting platform’s video player will ensure quick loading times to enhance the overall streaming experience.
Meanwhile, Brightcove will provide excellent customer service and utilize advanced technology to meet your needs. Consider this cloud hosting if you want an affordable and versatile solution.
Here, you will get access to many advanced features without any restrictions or high charges. Utilizing this cloud solution, you can enhance video streaming.
Let us look at some major features of Brightcove:
- The player’s UI is developed utilizing HTML5.
- The default player is responsive, and it will adjust various web layouts.
- It ensures excellent streaming by using adaptive bitrate.
- This platform can stream video content to global viewers.
- It has many monetization options to boost revenue.
- To enhance protection, it has domain restrictions.
Pros of Brightcove
· This platform offers efficient and quick upload of mp4 and larger video files. You can create a video library and use the embedded code to publish on other platforms.
· This video streaming platform has many functionalities and is user-friendly. These functionalities can be used to enhance internal communication. This can be secured through password protection for all employees.
· You will get various customization options. Plus, you can also utilize the one-click landing page feature. These features are easy to implement on your platform’s landing page.
Cons of Brightcove
· The reporting UI is not laid well. You may find it hard to use.
· The features offered for analysis need better design. In particular, the live-streaming metrics are hard to understand.
· There are no features for video-to-video comparison reports. Although it can be done, it takes up a lot of manual effort.
Why you need to prefer alternative over Brightcove
Not sure about selecting between Brightcove and other alternatives?
Brightcove is the name that will likely appear when selecting a video player for your business. Although it is a robust platform, many other options have advanced features. If you try to find one, you will be surprised by many of the best alternative options. You need to understand your business to make better decisions while selecting one. You have to consider factors like usability and return on investment. Plus, you need to consider your business goals and Brightcove pricing.
These factors will streamline your selection process. As a result, you will choose the most suitable video streaming services.
· Implementation complexity
Users have found complexities while implementing. This is because of its technology and varied user needs. The technical setup includes a content delivery network for high-quality streaming. Thus, it could be complex.
Additionally, integrating scalable storage and different video formats can increase the complexities. The complexity can even be because of the many features Brightcove supports. Overall, implementing and managing these features can make the process complex.
· Limitation in customization
When we look at other white-label video streaming platforms, Brightcove has fewer customization options. Many other major video hosting platforms provide customization of all the elements of the video player.
If your customization requirements are higher, then selecting Brightcove will not make sense. You need an alternative to Brightcove that offers customization of every element of its platform. With this modification, you can make your brand more consistent. Users have said that customization of a player requires an understanding of some specific language. Plus, you will not be provided with a GUI player design.
· Scalability issues
Brightcove has faced many challenges in scalability. As your audience demands grow, you need a platform that constantly adapts to the increasing needs. But, in Brightcove, you might face issues maintaining consistent performance.
Many users of this platform have noted its issue in managing the peak loads. As a result, many brands are preferring Brightcove competitors. You need a platform that can handle large amounts of data efficiently.
· Third-party integration
Many Brightcove reviews highlight its dependency on third-party integration. However, depending on external service does not mean less efficiency. However, overreliance on these services can hinder the performance of your platform.
Brightcove utilizes CDNs and many other services for video streaming. These alliances may have a downside for your platform. If you are looking for a white-label video streaming platform, consider one with less dependency on third-party services.
· Concerns of Vendor Lock-in
Brightcove highlights vendor lock-in issues. These issues can limit your platform’s flexibility. You may find it harder to switch to other services. It may also be costly. You have to choose a platform with no restrictions on using other services.
With this, you can use many excellent external features in your platform. Overall, the support of various third parties will enhance user experience.
Bottom line
Picking the best video streaming platform is vital for the success of your brand. With so many options, you need to understand your necessity and look for the most suitable Brightcove alternatives.